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New Socks, Big Impact: Squamish Community Invited to Rally for ‘Socktober’ as Winter Approaches

In the Media  Stories of Hope  
Donation drive aims to provide warmth and dignity as emergency shelter reaches capacity.

As the temperature drops, the demand for emergency services, shelter and housing in our community grows. While there are many factors that lead to homelessness, Squamish’s perpetually low vacancy rates for rental and affordable housing have amplified the need.

In September alone, staff at Squamish Helping Hands were forced to turn away 42 individuals looking for temporary shelter. Its emergency shelter at Under One Roof is open every day of the year. But it’s already full. The transitional housing in the same building has a long waitlist. Rainy weather and sub-zero temperatures will inevitably send more people to their door.

While Squamish Helping Hands takes donations all year long, special calls go out when seasons change, during holiday seasons or in times of deep need. Receiving even the most basic necessities can help in difficult times.

That’s why, on October 1, staff at Squamish Helping Hands are working with area schools and community partners to launch Socktober: a month-long charity drive to collect 1,000 pairs of new socks to give to those in need.

Why Socks? New socks aren’t just comfort—they’re protection. For people sheltering outside, clean, dry socks prevent dangerous infections and serious foot health problems.

The goal of Socktober is to connect people with their local shelters. At our Under One Roof facility downtown, we welcome adults over the age of 19 who are at risk of, or are experiencing, homelessness. We provide housing and wraparound services in a safe and supportive environment. Currently, our residents range from 30 to 85 years of age and 95% have lived in Squamish for five years or more. Based on the most recent Point In Time count, we know there are at least 125 individuals experiencing homelessness in our community. - Lori Pyne, Executive Director of Squamish Helping Hands
- Socktober

For community members, Socktober is a chance to make a small gift that makes a big difference. Socktober founder Brad Montague envisions sock donations as a first step for caring community members.

It’s a starting place. For many, they’ll discover socks are exactly what’s needed right now. They’ll also likely discover other ways to help neighbours in need beyond socks. Some years, it’s hygiene products or blankets. Sometimes it’s volunteer time. - Brad Montague, Socktober founder
- Brad Montague, Socktober founder

Drop off new socks at schools across Squamish and municipal hall throughout October or visit squamishhelpinghands.ca/ways-to-give to learn about other ways to support your neighbours in need. Every pair donated goes directly to someone facing homelessness in Squamish.

A community that is safe and healthy for everyone is the vision that drives Squamish Helping Hands. To inspire hope and independence, it offers food, shelter, outreach and programs that promote health and wellbeing. Asking community members to donate new socks is a small gesture that can go a long way.

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